Strategies for Implementing Accounting Software Systems in Small to Essay

Strategies for Implementing Accounting Software Systems in Small to Medium Enterprises - Essay Example However, formulating and executing implementation strategies for accounting software are important in maximizing the accounting efficiency of an SME. Problem to be Solved and Worth - In this highly developed economy, there is an influx of accounting software packages tailored to the needs of various customers. This wide array of choices leads to the dilemma of picking out the 'right' software system for small to medium business operations which in turn, brings the more difficult issue of crafting implementation strategies for the accounting software. This problem requires intensive research as it provides better understanding of the relationship between accounting efficiency and strategies of software implementation. Idea for Action and Data Outline - First, the researcher will conduct interviews with 10 to 15 SMEs to gather the required data for the study. The interview is expected to generate a list of implementation strategies employed by these companies. Then, the effectiveness of strategies will be evaluated and compared by measuring the SMEs' accounting efficiency based on the data gathered in the interview. For that purpose, the researcher will devise a measuring system with the help of secondary data gathered in the review of literature. ... The result of analysis will be utilized in the final report to recommend implementation strategies which should be executed and should be eliminated in the accounting processes of the SMEs. Context: Setting, Background and Scope The proposed project will be based in the analysis of the accounting efficiency of SMEs contacted for the research. SMEs to be interviewed will come from various industries in the economy. Although time constraints will not allow contacting a large number of SMEs for the research to come up with a more statistically accurate result, the project will be able to identify the most general trends in accounting software strategies. These trends will be processed and analyzed as factors influencing the accounting performance of SMEs, i.e. by looking on their effectiveness. The measuring system developed in this project will particularly reveal the differences in accounting efficiency as a result of the execution of different implementation strategies. Project Strategic IT Value and Intention The result of the proposed research will be presented in the form of a report which analyzes the software strategies employed by SMEs including the recommendations developed during the research. This set of recommendations will be a useful contribution to the general theory of software implementation strategies as it will aid SMEs to develop strategic approaches in choosing suitable accounting software and devising implementation strategies to enhance accounting efficiency. It can be noted that theoretical frameworks have been mainly concentrating in the general benefits of strategic approach to software implementation. For example, Jones (2005) advises small

Marketing plan Essay Example | Topics and Well Written Essays - 3500 words

Marketing plan - Essay Example With the introduction of smart phones in the market, Nokia continues to take the lead, taking about 56.4% share of the 70.9 million units shipped in Europe in 2006. Nokia sold 40 million smart phones in 2006, reaffirming the fact that the success of the brand remains unscathed (Nokia leading phone market 2007). In fact, it has taken the brand to another level by making its phones highly competitive with the introduction of the Nokia N Series, a collection of smart phones that cater mainly to consumers who have requirements for a full-featured mobile phone with personal computer-like functionalities. These smart phones offer complete phone functionalities while alternately serving as personal data assistants. This â€Å"elite† group of high-end phones has created a stir in the market that the units instantly grew in popularity within a few months after being launched early 2005. The launch of the Nokia N series in 2005 created such a huge impact that sales of these products increased significantly since its launch. As of 2006, Nokia is recognized to be the worlds’ leader in smart phones sales, contributing to 42% market share (Smart phone sales are soaring 2006). This just goes to prove that Nokia has maintained its good relationship with the market as it has continuously managed to cater to the consumers’ needs despite the existence of other Personal Data Assistant (PDA) brands such as Palm and OS, and the emergence of new ones. Nokia is still the top choice in the UK market when it comes to smart phones. Its 3G (third generation) phones continue to fly with its up-to-date features. However, with the emergence of other brands that are determined to give Nokia fierce competition brand-wise, it is a challenge for this company to come up with even more effective ways to hold the market’s attention and sustain its stature in the market.